Partner benefit feeds - Lobyco Help center

A partner benefit feed lets a partner share a special offer with your customers, on products or services outside your own range. It’s a card in the app, and it can open a details page with a discount code. This page helps you create one inside a campaign.

Partner benefit feeds aren’t there by default. Setting them up for your app takes extra development and configuration. Only then do they show in Feed type.

Start a feed and pick its type

Add a feed to your campaign the way you add any feed. See Add a feed to your campaign. Then fill in Feed details:

Field	What it does
Name	Names the feed in the portal. Up to 100 characters. Customers don’t see it.
Analytics identifier	An ID for following the feed in your analytics. Required for partner benefit feeds, up to 50 characters.
Feed type	Pick PartnerBenefit or PartnerBenefitBanner.

The two types build a different card:

Feed type	What the customer gets
PartnerBenefit	A card in a list of partner benefits, with the partner’s logo, a title and a subtitle. Tapping it opens a details page with the full benefit and its terms. Customers can filter the list by category, so they find the benefits that interest them.
PartnerBenefitBanner	An image-only card in a carousel at the top of the screen. Use it for the offers that need the most attention, such as key campaigns or benefits for a limited time. Action type decides what tapping it does: open a details page, go to a screen in the app or a website, or nothing.

Then open Content type and pick Image or Video. Text isn’t offered, because the card always has an image. The content type only decides what the details page shows: a picture, or a video.

Design the feed card

Fill in Feed card. The preview shows the card as you go.

Field	What it does
Display priority	Sets the feed’s priority in the app. A lower number means a higher priority. Feeds are ordered by priority first, then by start date, newest first. Priority only compares feeds of the same type. It starts at your app’s default.
Upload image	The card’s image. Choose URL to link to it, or Image to upload one, as PNG or JPG up to 2 MB. It must be 1.95:1 for PartnerBenefit and 2:1 for PartnerBenefitBanner. An image in the wrong shape shows an error under the field. You can’t save or publish the feed until you fix it. If you uploaded it, select Crop image to crop it to the right shape. A linked image can’t be cropped here, so link to one in the right shape.
Action type	PartnerBenefitBanner only. Feed card details opens the details page. Navigation sends customers to an app screen or a website. Leave it empty, showing No navigation, and tapping does nothing.
Title	The card’s title. Up to 12 characters.
Subtitle	The line under the title. Up to 40 characters.

On a PartnerBenefit feed, Title and Subtitle show on the card and at the top of the details page. A PartnerBenefitBanner card shows only its image. So it asks for them only when Action type is Feed card details, and they head the details page. When Action type is Navigation, choose In-app navigation or Navigate to external URL. They work as they do for a feed button. See Add a button.

The partner benefit feed card and its preview

Fill in the details page

Feed card details is the page that opens when a customer taps the card. It shows for every PartnerBenefit feed, and for a PartnerBenefitBanner whose Action type is Feed card details. With Navigation, or with no action, there’s no details page to fill in. A phone preview shows the page.

Field	What it does
Category	The benefit’s category. Customers filter the benefit list by it in the app. Pick one of the categories set up for your app. PartnerBenefit only.
Brand logo	The partner’s logo, on the card and over the details image. Upload it as PNG or JPG, up to 2 MB. Required for Image feeds. PartnerBenefit only.
Details image	The image at the top of the details page, for an Image feed. Upload it as PNG or JPG, up to 2 MB.
Video thumbnail URL	The still image customers see before the video plays, for a Video feed. Upload it as PNG or JPG, up to 2 MB.
Video URL	The video, for a Video feed. Choose URL to link to it, or Video to upload one, as MP4, MOV, AVI or QT up to 30 MB.
Details content	The description of the benefit.
T&C content	Optional terms and conditions. Customers open them with the Read terms & conditions link on the page.
Discount type	Optional. How the discount code shows: Plain as text, BarCode as a barcode, or QrCode as a QR code. Picking one adds a Discount field for the code itself.
Button text	Optional. A button below the discount code, such as one that takes customers to the partner’s website. Up to 32 characters.
External URL	The website the button opens. It appears, and is required, once Button text has a value. Enter a full, valid URL. The website always opens inside the app.
Available from start date	Optional. From the feed’s Start date until this date, customers see the card and its details page as a teaser.

A BarCode code has to be a valid UPC-A barcode: 11 digits plus a check digit, 12 in all. Under the title, the details page says Benefit available until and the feed’s end date. Before Available from start date, it says Available from and that date instead. The preview then masks the discount code and greys out the button. To see the teaser, tick Preview as teaser above the preview. It only shows while Available from start date is in the future.

The details page and its phone preview

Choose who sees it and when

Segmentation and Schedule work as they do for any feed. See Choose who sees the feed and Set when the feed shows. The End date is the date customers see under Benefit available until.

Save or publish

Save or publish as for any feed. See Save or publish. Publish stays greyed out until every required field is filled in, including Analytics identifier. It also stays greyed out while the card image is the wrong shape.

Approve or reject a partner’s feed

A partner can send in a partner benefit feed of their own. It waits for your approval, and its form is read-only, so you can only approve or reject it.

Approve publishes it, or schedules it if its start date is later.
Reject turns it down. Reason for rejection opens, where you describe why and can add images. The feed then shows your reason under Rejection details.

About the partner programme

Partner benefit feeds are part of a partner programme. Partners reach new customers who are likely to be interested, and your customers get benefits from brands they may already use. Because it gives partners real value, the programme can also bring you income.

Troubleshooting

Why is my barcode rejected?

A BarCode has to be exactly 12 digits, with nothing else in it. The last digit is a check digit worked out from the first 11, so a 12-digit number can still be an invalid barcode. Check the code with the partner. If the partner’s code isn’t a UPC-A barcode, pick Plain or QrCode instead.

If none of these answers your question, contact Lobyco support. Send them the campaign’s name and the feed’s ID, from the top of Feed details.

Feeds — adding a feed, and the segmentation, schedule and save steps every feed shares.
Recipients — how a flow on the Orchestration canvas sends a feed to the customers it picks.
Lifecycle — what each status means, and what you can change after publishing.
Deeplinks — the app screens a PartnerBenefitBanner’s Navigation can open.

​Start a feed and pick its type

​Design the feed card

​Fill in the details page

​Choose who sees it and when

​Save or publish

​Approve or reject a partner’s feed

​About the partner programme

​Troubleshooting

​Related

Start a feed and pick its type

Design the feed card

Fill in the details page

Choose who sees it and when

Save or publish

Approve or reject a partner’s feed

About the partner programme

Troubleshooting

Related