Find customers by profile and purchase frequency

Segment criteria

Attribute	What it does here
Gender	The profile condition
Receipt count	How many separate purchases, for example 5 or more
Purchase date	The window those purchases fall in, for example the last 30 days

Receipt count counts transactions, not items. For items, use Items bought — see Find customers by purchase volume in a store.

Steps

Start a new campaign

Open the Campaigns tab and select Add new campaign.

Add a Member Segment block and set Gender, Receipt count and Purchase date

Add a Channel block and connect it to the Member Segment block

Run the campaign

Wait for the execution to finish, then download the outcome and check the results.

Instead of	Change
Gender	Any other profile attribute available in your programme
5+ receipts in 30 days	Raise the count for a loyal-shopper audience, or lower it for occasional shoppers
Frequency only	Add Amount spent to separate frequent-small from frequent-large baskets

Instead of

Change

Gender

Any other profile attribute available in your programme

5+ receipts in 30 days

Raise the count for a loyal-shopper audience, or lower it for occasional shoppers

Frequency only

Add Amount spent to separate frequent-small from frequent-large baskets

Migration note. Rewritten from Segmentation > User exercises > Configure campaign which will find all women with 5+ purchases within last 30 days.

Find customers by profile and purchase frequency

What you’ll build

Segment criteria

Steps

Start a new campaign

Add a Member Segment block and set Gender, Receipt count and Purchase date

Add a Channel block and connect it to the Member Segment block

Run the campaign

Variations

​What you’ll build

​Segment criteria

​Steps

​Start a new campaign

​Add a Member Segment block and set Gender, Receipt count and Purchase date

​Add a Channel block and connect it to the Member Segment block

​Run the campaign

​Variations

​Related

What you’ll build

Segment criteria

Steps

Start a new campaign

Add a Member Segment block and set Gender, Receipt count and Purchase date

Add a Channel block and connect it to the Member Segment block

Run the campaign

Variations

Related